Strategic Lead Paid Search (f/m/d) | 100% Remote | Full-time or Part-time

As an independent digital marketing agency with our own proprietary technology, we don’t view Paid Search in isolation, but as an integral part of modern growth strategies.
As a Strategic Lead Paid Search (f/m/d), you will take ownership of the strategic direction of our entire Paid Search practice. You will develop future-proof search strategies, define best-in-class standards, and ensure that testing, learning, and continuous improvement are embedded in our day-to-day work. You’ll operate in an international, remote-first environment with real strategic ownership and impact.
Aufgaben
Your Responsibilities:

Own the strategic direction of complex Paid Search setups and international client accounts
Develop and evolve cross-channel Paid Search and full-funnel strategies
Lead and prioritize operational initiatives with a clear focus on impact, scalability, and sustainability
Establish and continuously improve a strong testing and learning culture within Paid Search – including clear hypotheses, structured testing, and systematic derivation of insights
Ensure that new ideas, formats, and platform features are continuously evaluated, tested, and refined
Provide strategic consulting at eye level – including close collaboration and sparring with clients and internal stakeholders
Take functional leadership of the entire SEA / Paid Search team: methodologies, standards, quality, and development
Enable, mentor, and support team members in their day-to-day operational work
Lead pitches, client presentations, and internal knowledge-sharing formats

Qualifikation
Your Profile:

At least 5 years of experience in Paid Search / SEA / Search Advertising
Strong strategic understanding of performance marketing, business objectives, and digital ecosystems
Experience with complex account structures, automation, and modern Paid Search setups
A passion for developing hypotheses, testing ideas, and continuously improving performance
Proven experience in strategic consulting and direct client interaction
Structured, self-driven working style – especially in a remote environment
Fluent (business-level) German and English skills are required

Benefits
What We Offer:

100% remote work with flexible working hours
A high level of trust and ownership from day one
Short decision-making paths and direct collaboration with strategy, tech, and management
International client projects with high visibility and strategic impact
No micromanagement – we measure outcomes, not hours
A collaborative, highly skilled team with a hands-on mindset
Plenty of room for professional growth, knowledge sharing, and personal development

Sounds like you?
Feel free to watch this short video, then create a short video of yourself and share the link with us:
https://www.loom.com/embed/4abde6ef2ebd41eeaec05067358ca54a?sid=651f75fe-5372-4e97-ae72-9ddfe99499f9&unfurl=blocks
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Why a video? Simple: it helps us get a better first impression of you right from the start. We’re looking forward to getting to know you!
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